The iconic, cult-favorite now goes where you go with a perfect blend of tropical and exotic sugared citrus notes.
Open Air Tech™ actively removes unwanted odors and replaces them with clean, premium fragrance.
Top: citrus
Middle: tropical fruits
Bottom: vanilla
Pura fragrances are thoughtfully designed to never include harsh chemicals. We avoid ingredients known to cause potential harm to health or the environment. Every fragrance is safe and ethically sourced.
Pura knows the power fragrance holds, and we’re passionate about bringing that power into your home and car. We meet with the world’s leading fragrance experts and scientists to create original fragrances that are safe, beautiful, and make life better.